In the original Larove lore, they are known as the financial hub of the world. But the newer generation got greedy so they break into several different branches- construction, transportation, politics, fashion, automobile, hotelier, education (schools and university), military and so much more. They basically the people who run the world.
But the recent descendent made a mistake by trusting the wrong person, they almost went bankcrupt. Luckily Aurora’s parents manage to give full ownership to Diana Vladimir (the recent larove book). Diana rebuild the Larove’s foundation and taught Aurora how to take care of the company.
The newest generation would be Alexei and Nikolai (since they were born from Aurora)